Reinvent your Profession Showcase
Learn about a new approach to AI, hear from industry pioneers, and share your thoughts.


Time & Location
Jul 24, 2025, 11:00 AM – 12:00 PM EDT
Zoom link in confirmation email
About the event
When we think of AI, we often think of efficiency and productivity. It makes many of us worry about our jobs. Will I be replaced? How could I stay relevant?
The typical response from many experts is telling us to learn how to use AI better — master prompting, create custom tools, and all that jazz.
I have a different approach.
I think we should reinvent our professions: Rethink what we do, what we should do, and what we want to do.
AI's greatest opportunity is not efficiency. It is reinventing ourselves. We don't want just to survive the AI disruption. We want to be in the driver seat, and we want to thrive. Mere prompting will not get us there.
This webinar
In this invite-only event, I will present my Reinvent approach and three pioneers will share their work publicly for the first time:
Emily Crookston - reinventing ghostwriting and wedding planning
John O'Shea - reinventing translations
Marci Campbell - reinventing customer discovery
We invite you to learn about this approach, see what we've created, and share your thoughts.
Bonus
I am happy to chat with you 1:1. Book a time here if you're interested!
My goal is to learn what people need, how they think about this issue, etc. I will be happy to brainstorm with you and answer any questions you might have
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